Thursday, June 27, 2013

That's A Lot Of Data Exhaust! Need A Data Emissions Test?

That's A Lot Of Data Exhaust!  Need A Data Emissions Test?

Imagine if you were able to gauge your donors mood or sentiment to help determine the best time to solicit them for a gift?  An increasing number of companies are buying access to the social network fire hose which gives them access to every post made.  With this example of data exhaust, there are an incredible number of measures possible including sentiment.

Data exhaust is simply the data generated about us and not by us or in other words the data we commonly leave behind and do not keep or maintain in our Raiser's Edge database.  Are you aware of what data exhaust is being generated on the constituents in your Raiser's Edge?  Here are a few examples that you have access to now in varying degrees if you want.

Email - Good ability to access and make use of:
Delivered, Bounced, Undelivered, Opt-Outs, Unique Viewers, Social Viewers, Click-Throughs, Social Shares, Forwards, Response Times, Consecutive Actions, and then who is not is any of these groups.

Internet - Good ability to access but difficult to tie to specific individual:
Visits, Length on Page, Network Visiting, Browser Used, City, Country, Operating System, New vs. Returning, Frequency & Recency, Engagement, Mobile Device Used, Source, Pages Visited, Searches Done, Google Alerts, and then who is not falling into one of these groups.

Social Networks - Difficult to access and make use of on a large scale:
Likes, Comments, Shares, Posts, Tags, Mood, Relationships, Interests, Professions, Intelligence, and a lot more.

Mobile Apps - Impossible to access and make use of UNLESS you have your own app collecting the data exhaust for you:
Geo Tagging, Contacts, Calendars, Reminders, Photos, and a lot more.

I think what is most important for any charitable organization is to try to be more aware of what data exhaust they may be generating and to use it where ever you can.  Direct your constituents to online sources that you own or control to increase your access to this data.  A lot more is on the way.  The race is on to see who can make the best possible use of this form of big data called data exhaust!  :)

Here are some links that may assist:
1) SmogFarm - http://www.resolutionstech.com/365/dataexhaust/smogfarm.html
2) gShiftLabs - http://www.resolutionstech.com/365/dataexhaust/gshift.html
3) MailChimp - http://www.resolutionstech.com/365/dataexhaust/mailchimp.html
4) Chimpegration - http://www.resolutionstech.com/365/dataexhaust/chimpegration.html
5) App Data Privacy - http://www.resolutionstech.com/365/dataexhaust/appdataprivacy.html
6) RETweet - http://www.resolutionstech.com/365/dataexhaust/retweet.html

Robin
http://www.resolutionstech.com

Friday, June 21, 2013

Best Mobile Apps For A Fundraiser

Best Mobile Appeal For a Fundraiser

Good morning everyone!  Just thought that it would be nice to share with you some great mobile apps that you might find useful as a Fundraiser or for one that uses Raiser's Edge regularly.  Hope you have a fantastic weekend!

1) RE Mobile - Access Raiser's Edge from your mobile device and EASILY add the touch points you make with constituents.
2) Evernote - Get organized and easily remember everything across all devices.
3) Skitch - Communicate feedback and ideas instantly.
4) Docusign Ink - Sign documents directly from your mobile device without needing a printer.
5) Calendar (synched with RE Actions) - Access your calendar that aligns with Actions in RE from where ever you are.
6) SimpleMind+ - Brainstorm, idea, and thought structuring tool.
7) GoToMeeting - Connect remotely with donors and colleagues.
8) GoToMyPC - Connect to your office or home computer from your device.
9) Skype - Call or video conference from your device at a reasonable cost.
10) LinkedIn Premium - Stay connected with professional contacts and see who is showing interest in you or organization.
11) Jive - Enterprise collaboration - Collaborate with other staff or volunteers in your organization.
12) Dropbox - Bring all your photots, videos, and docs with you where ever you are and share them easily.
13) Documents To Go Premium - Access all your Microsoft Office documents at any time.
14) Pages - Create beautiful documents directly from your mobile device.
15) Scanner Pro - Easily scan documents, white, boards, etc. using your mobile device.
16) Facetime - Easily connect face to face with other mobile users.
17) PDF Expert - Create, edit, and mark up PDF's easily from your mobile device.
18) Google Now - Your own personal assistant that learns from your actions and recommends better ways of doing things.
19) Blogger - Work on blog posts for your organization easily from your mobile device.
20) HooteSuite for Twitter and Facebook - Manage all your social media within on app from where ever you are.

Sincerely,

Robin
http://www.resolutionstech.com

Thursday, June 13, 2013

Personalize Donor Acknowledgements Even More In Raiser's Edge Using If/Then/Else Statements

Personalize Donor Acknowledgements Even More In Raiser's Edge Using If/Then/Else Statements

Most organizations either spend far too much time manually personalizing each donor acknowledgement letter to then not be able to capture how the letter was personalized as a permanent record within RE or then do not personalize the letter as much as they should.  By using if/then/else functionality within your Raiser's Edge donor acknowledgements letters this helps solve the problem!

Remember these important rules when creating any letter you are sending from your organization.

1) All letters should be generated from within Raiser's Edge.
2) A permanent record of the content of every letter sent should be kept within Raiser's Edge.
3) Each constituent should have record of all letters sent to them, when they were sent, and their response.

For help with the rules above and with improving your personalized letters to donors using if/then/else, please email me at rporter@resolutionstech.com to ask for assistance.

Also ask me to give you more information on our new program to give you more measurable results.

Have an excellent day!

Robin
http://www.resolutionstech.com

Monday, June 10, 2013

Raiser's Edge Reports That Write Themselves

Raiser's Edge Reports That Write Themselves

Often, organizations contact me looking for ideas for improved reporting as they are not certain what might be best for them.  I first ask them for the key areas they feel they need new reporting, then ask them for the questions they are trying to answer in those areas, and finally provide some ideas as to what reporting in these areas might look like.

You can then use these reporting ideas, a report that you already have, or a report that you have in mind to come up with improved iterations of these reports by taking a closer look at your data.

Here are some of the areas to look at in your data when coming up with how a report could morph into something new and exciting for your organization.

1) Active data - What data is moving in Raiser's Edge in terms of recently being added or updated?
2) Problem data - What problems exist in your data that are creating issues within your reports?
3) Variance data - How do the actual values compare to goals specified within Raiser's Edge?
4) New data - What new data is there to report on?
5) Comparison data - How does your data compare to other similar data of yours or others?
6) Triggered data - What new actions are needed if certain triggers are met?
7) Suggested data - What new data should you be capturing or maintaining within Raiser's Edge?
8) Alert data - What key events occurring within your data do you need to be notified of ASAP?
9) Stagnant data - What data is becoming stagnant due to lack of use?
10) Pivot data - Is there anything new and of value found when cross referencing multiple data points together?

Anything is possible with reporting so please do not limit yourself in any way!  Happy exploring!

Robin
http://www.resolutionstech.com